Privacy policy (21.10.2024)

Thank you for your interest in our online store. The protection of your privacy is very important to us. Below we inform you in detail about how we handle your data.

Access data and hosting
You can visit our websites without providing any personal information. Each time you access a website, the web server only automatically saves a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of access, the amount of data transferred and the requesting provider (access data) and documents the access.

This access data is evaluated exclusively for the purpose of ensuring trouble-free operation of the site and improving our offer. In accordance with Art. 6 para. 1 p. 1 lit. f DSGVO, this serves to protect our legitimate interests in the correct presentation of our offer, which outweigh our interests in the context of a balancing of interests. All access data is deleted no later than seven days after the end of your visit to the site. 

Hosting services provided by a third party provider
As part of processing on our behalf, a third-party provider provides hosting and website presentation services for us. This serves to protect our legitimate interests in the correct presentation of our offer, which outweigh our interests in the context of a balancing of interests. All data collected in the course of using this website or in forms provided for this purpose in the online store as described below are processed on its servers. Processing on other servers only takes place within the framework explained here. 

This service provider is located within a country of the European Union or the European Economic Area.

Content Delivery Networks - CloudFront 
This website uses Java Script code of the company Amazon Web Services, Inc., P.O. Box 81226, Seattle, WA 98108, USA (Amazon CloudFront - Content Delivery Network (CDN)). If you have enabled JavaScript in your browser and do not have a JavaScript blocker installed, your browser may transmit personal data to Amazon CloudFront - Content Delivery Network (CDN). We do not know what data Amazon CloudFront - Content Delivery Network (CDN) associates with the data it receives or for what purposes Amazon CloudFront - Content Delivery Network (CDN) uses that data. For more information, see the Amazon CloudFront - Content Delivery Network (CDN) privacy policy: https://aws.amazon.com/de/privacy/?nc1=f_pr. To prevent Amazon CloudFront - Content Delivery Network (CDN) from running JavaScript code altogether, you can install a JavaScript blocker. 

Data collection and use for contract processing and when opening a customer account
We collect personal data when you voluntarily provide it to us in the context of your order, when contacting us (e.g. via contact form or e-mail) or when opening a customer account. Mandatory fields are marked as such, because in these cases we need the data to process the contract, or to process your contact or opening a customer account and without their information you can not complete the order and / or the account opening, or send the contact. Which data is collected can be seen from the respective input forms. We use the data provided by you in accordance with Art. 6 para. 1 p. 1 lit. b DSGVO for contract processing and processing your requests. After complete processing of the contract or deletion of your customer account, your data will be restricted for further processing and deleted after expiry of the retention periods under tax and commercial law, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this statement. The deletion of your customer account is possible at any time and can be done by sending a message to us via the contact details mentioned in the imprint. 

Data transfer for contract fulfillment 
For the fulfillment of the contract in accordance with Art. 6 para. 1 p. 1 lit. b DSGVO, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. Depending on which payment service provider you select in the ordering process, we pass on the payment data collected for this purpose to the credit institution commissioned with the payment and, if applicable, to payment service providers commissioned by us or to the selected payment service. In some cases, the selected payment service providers also collect this data themselves, insofar as you create an account there. In this case, you must register with the payment service provider with your access data during the ordering process. In this respect, the privacy policy of the respective payment service provider applies. 

DHL Express / DHL 

We attach great importance to the protection of your personal data and comply with the provisions of the General Data Protection Regulation (DSGVO). Within the framework of this data protection declaration, we would like to inform you about the handling of your personal data in connection with the use of DHL Express and the forwarding of your e-mail address to DHL. 

Purpose of data processing and legal basis In order to provide you with the best possible experience when using our online store, we work with DHL Express as well as DHL as a shipping service provider. When processing your order, it is necessary to pass on your e-mail address to DHL so that you can be informed about the shipment status of your package. 

The legal basis for processing your email address and passing it on to DHL is Article 6(1)(b) DSGVO, as this processing is necessary for the performance of a contract, namely the contract for the shipment of the goods you ordered. Disclosure of the e-mail address to DHL Express / DHL. After you have placed an order in our online store, we will pass on your e-mail address to DHL Express or DHL. 

DHL Express or DHL will only use your e-mail address to send you information about the shipment status of your package. DHL Express or DHL is obliged to protect your personal data in accordance with the DSGVO and other applicable data protection laws. The data protection provisions of DHL as well as DHL Express apply in this regard. 

By using our online store and placing an order, you agree to the processing of your e-mail address and the transfer to DHL Express or DHL in accordance with this privacy policy. Translated with www.DeepL.com/Translator (free version)

Use of data for postal advertising and your right to object 
In addition, we reserve the right to use your first and last name as well as your postal address for our own advertising purposes, e.g. to send you interesting offers and information about our products by mail. This serves to protect our legitimate interests in an advertising approach to our customers, which outweigh our interests in the context of a balancing of interests pursuant to Art. 6 para. 1 p. 1 lit. f DSGVO. In this context, your personal data may be processed and used by Schuhe Lüke GmbH for promotional purposes, for the purpose of investigating your purchasing preferences and sending you advertising and/or direct marketing materials based on purchases you have already made, or when using your personal data to send you birthday mailings when you provide your date of birth when registering for the newsletter. 

Collection of personal data when visiting our website 
During the mere informational use of our website, i.e. if you do not register or otherwise transmit information to us, we only collect such data that your browser transmits to our server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you: 

Use of PayPal 
All PayPal transactions are subject to the PayPal privacy policy. This can be found at https://www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE 

Data use for payment processing, credit assessment and scoring when selecting PayPal Plus purchase on account 
If you choose the payment method "purchase on account" of the PayPal service "PayPal Plus" (www.paypal.com), you will be asked during the ordering process to consent to the transmission of the data required for the processing of the payment and an identity and credit check to PayPal pursuant to Art. 6 para. 1 p. 1 lit. a DSGVO. If you give your consent, this data will be transmitted to PayPal. For the purpose of its own identity and credit assessment, PayPal or partner companies commissioned by PayPal transmit data to credit agencies and receive information from them as well as, if applicable, creditworthiness information based on mathematical-statistical procedures, the calculation of which includes, among other things, address data. Detailed information on this and on the credit agencies used can be found in PayPal's data protection information. 

The information received about the statistical probability of non-payment is used by PayPal for a weighed decision on the establishment, implementation or termination of the contractual relationship. 

You can revoke your consent to PayPal at any time. However, PayPal may still be entitled to process, use and transfer your personal data, provided that this is necessary for the contractual payment processing or is legally required or ordered by a court or an authority. 

Use of Unzer (purchase on account & direct debit) 
All Unzer transactions are subject to the Unzer data protection declaration of payolution GmbH. You can find this at https://payment.payolution.com/payolution-payment/infoport/dataprivacydeclaration?channelId=schuheluecke-invoic

Data use for payment processing, credit assessment and scoring when selecting Unzer purchase on account 
If you choose the payment method "purchase on account" or "direct debit" of the payment provider "Unzer" (www.payolution.com), you will be asked in the ordering process to consent to the transmission of the data required for the processing of the payment and an identity and credit check to payolution GmbH in accordance with Art. 6 para. 1 p. 1 lit. a DSGVO. If you give your consent, this data will be transmitted to Unzer (www.payolution.com). For the purpose of its own identity and credit assessment, Unzer transmits data to partner companies commissioned by Unzer to credit agencies and receives from them information and, if necessary, creditworthiness information on the basis of mathematical-statistical methods, in the calculation of which, among other things, address data is included. Detailed information on this and on the credit agencies used can be found in the data protection information of payolution GmbH. 

The information received about the statistical probability of a payment default is used by Unzer for a weighed decision about the establishment, implementation or termination of the contractual relationship.

You may revoke your consent to Unzer at any time. However, Unzer may still be entitled to process, use and transfer your personal data if this is necessary for the contractual processing of payments or is legally required or ordered by a court or authority. 

Use of Amazon Payments 
We use the Amazon Payments payment service of Amazon Payments Europe s.c.a. (38 avenue John F. Kennedy, L-1855 Luxembourg; "Amazon Payments") on our website. 

The data processing serves the purpose of being able to offer you payment via the Amazon Payments payment service. 

In order to integrate this payment service, it is necessary for Amazon Payments to collect, store and analyze data (e.g. IP address, device type, operating system, browser type, location of your device) when you call up the website. Cookies may also be used for this purpose. The cookies enable the recognition of your browser.

The use of cookies or comparable technologies takes place on the basis of § 15 para. 3 p. 1 TMG. The processing of your personal data is carried out on the basis of Art. 6 (1) lit. f DSGVO from our overriding legitimate interest in a customer-oriented offer of various payment methods. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation. 

With the selection and use of "Amazon Payments", the data required for payment processing is transmitted to Amazon Payments in order to be able to fulfill the contract with you with the selected payment method. This processing is based on Art. 6 para. 1 lit. b DSGVO. 

Shopware eCommerce Software 
Our webshop is a Shopware eCommerce solution. Shopware stores cookies in your browser to ensure the basic functions of the store. Cookies are used, for example, to enable shopping cart content, login status and also CSRF protection. Without having cookies allowed in the browser, Shopware cannot be used. Shopware only stores IDs in your browser, the assignment to the respective information is done in the application area.

Based on the session cookie, Shopware decides whether you have an active shopping cart and whether you are logged in. It therefore serves as identification between your browser and the server. No other information is stored in the browser except for the session ID. The handling of session cookies is controlled on the server side via PHP and is independent of Shopware. 

In addition, Shopware generates an individual CSRF cookie when you visit the store, so that you can operate the individual areas of the store. 

In addition, an SLT cookie is set, which allows us to recognize you when you return to our online store, even if the session has already expired. The SLT cookie can be deactivated in the basic settings of your browser.

When you place a product on the notepad, a cookie with the name "sUniqueID" is created for this purpose in order to save the contents of the notepad. The saved products are stored in the s_order_notes table. For more information, please refer to the "Cookies and Web Analytics" section of this Privacy Policy.

The browser's Local Storage also stores the "recently viewed items" information. 

You can find more information about Shopware here: 

https://www.shopware.com/de/datenschutz/ 

shopware AG, Ebbinghoff 10, 48624 Schöppingen, Germany, Phone: +49 (0) 2555 92885-0, Fax: +49 (0) 2555 92885-99 

Cookies and web analysis 
In order to make the visit to our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages. This serves to protect our legitimate interests in an optimized presentation of our offer, which prevail in the context of a balancing of interests, in accordance with Art. 6 para. 1 p. 1 lit. f DSGVO. Cookies are small text files that are automatically stored on your terminal device. Some of the cookies we use are deleted at the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your end device and allow us to recognize your browser the next time you visit (persistent cookies). The duration of storage can be found in the overview in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. This can be found for each browser at the following links: 

Not accepting cookies may limit the functionality of our website. 

Cookie consent with Usercentrics 
This website uses a so-called "cookie consent tool" to obtain effective user consent for cookies and cookie-based applications that require consent. The "cookie consent tool" Usercentrics Consent Management Platform of Usercentrics GmbH, Sendlinger Str. 7, 80331 Munich, Germany is displayed to users in the form of an interactive user interface when they access the page, on which consent for certain cookies and/or cookie-based applications can be given by ticking the appropriate box. By using this tool, all cookies/services requiring consent are only loaded if the respective user grants the corresponding consent by setting a check mark. This ensures that such cookies are only set on the respective user's end device if consent has been granted. 

The tool sets technically necessary cookies to save your cookie preferences. Personal user data is generally not processed in this context. 

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning or logging cookie settings, this is done in accordance with Art. 6 (1) f DSGVO on the basis of our legitimate interest in legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website. 

Further legal basis for the processing is Art. 6 para. 1 lit. c DSGVO. As the responsible party, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent. 

Further information on the operator and the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website. 

SendGrid for e-mail communication 

 We use the SendGrid service, offered by Twilio Inc, 375 Beale Street, Suite 300, San Francisco, CA 94105, USA, to send all e-mails in connection with your purchase in our online shop. This includes, but is not limited to, order confirmations, opt-in emails, payment confirmations, service emails relating to your orders placed and other communications that may occur in the context of the online shop. We use SendGrid to ensure that our emails can be delivered error-free and fail-safe. In the course of these processes, SendGrid receives your email address and, where applicable, other personal information required for email delivery, such as your name and details of your orders. 

The storage and processing of this data takes place on SendGrid's servers. These servers may also be located outside the European Union. However, Twilio Inc. is certified under the EU-US Privacy Shield and complies with EU data protection regulations. SendGrid uses appropriate technical and organisational security measures to protect your data and prevent possible data misuse. For more information on data protection at SendGrid, please refer to the provider's privacy policy at https://www.twilio.com/legal/privacy.

E-mail advertising with newsletter registration at Maileon

To send our newsletter, we use the e-mail marketing tool maileon from the company XQueue GmbH, Christian-Pleß-Str. 11-13, 63069 Offenbach am Main, imprint: https://maileon.com/de/impressum/ (hereinafter referred to as “maileon”). We have concluded a corresponding order processing contract with the company for this purpose. You can access maileon's data protection information here: https://maileon.com/de/datenschutz/. The program enables us to regularly optimize the newsletter for you by analyzing the opening rates and bounce rates. This is done by using so-called tracking pixels (a tracking pixel is a small graphic that is automatically loaded when an HTML e-mail is called up and thus enables user behavior to be tracked). The tracking pixels used enable us to determine when you read our newsletter. This information is used to improve the newsletter based on the technical data or the target groups and their reading behavior based on their retrieval locations (which can be determined with the help of the IP address) or the access times. This information can be assigned to individual newsletter recipients. The analysis of the collected data is automated and is used to recognize the reading habits of the users and to adapt the content to them or to send different content according to the interests of the users. A separate revocation of this performance measurement is unfortunately not possible, in which case the entire newsletter subscription must be canceled or objected to. Processed data types: Inventory data (e.g. names, addresses), contact data (e.g. email, telephone numbers), meta/communication data (e.g. device information, IP addresses), usage data (e.g. websites visited, interest in content, access times).
Purposes of processing: Direct marketing (e.g. by email or post).

Legal basis: Consent (Art. 6 para. 1 sentence 1 lit. a GDPR), Legitimate interests (Art. 6 para. 1 sentence 1 lit. f. GDPR). Consent is automatically withdrawn if you unsubscribe from the newsletter. To prevent tracking, you can deactivate the display of images by default in your e-mail program, whereby the newsletter may not be displayed in full and therefore certain functions cannot be used.

E-mail newsletter without registration and your right to object

We use your e-mail address independently of contract processing exclusively for our own advertising purposes for sending direct advertising for our own similar goods or services. If you do not agree to this, you can object to its use at any time. The objection can be declared by any means of communication, not just by e-mail. However, it must be received by us in order to be effective. This will not incur any costs other than the transmission costs according to the basic rates. You will find the contact details for exercising your objection in the legal notice; you can also use the corresponding link in the newsletter. Your e-mail address will then be removed from the mailing list. If we receive your e-mail address in connection with the sale of a product or service and you have not objected to this, we reserve the right to regularly send you offers for similar products to those you have already purchased from our range by e-mail on the basis of Section 7 (3) UWG. This serves to safeguard our legitimate interests, which predominate in the context of a balancing of interests, in a promotional approach to our customers. You can object to this use of your e-mail address at any time by sending a message to the contact option described in this privacy policy or via a link provided for this purpose in the advertising e-mail, without incurring any costs other than the transmission costs according to the basic rates. Contact e-mail address: datenschutz@schuhe-lueke.de

Sending evaluation requests by e-mail

If you have given us your express consent to this during or after your order in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, we will use your e-mail address to request a review of your order via the rating system we use. This consent can be revoked at any time by sending a message to the contact option described in this privacy policy or via a link provided for this purpose in the evaluation request.
The evaluation requests may also be sent by our service providers as part of processing on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.

Postal advertising and your right to object

In addition, we reserve the right to use your first and last name and your postal address for our own advertising purposes, e.g. to send you interesting offers and information about our products by post. This serves to safeguard our legitimate interests, which predominate in the context of a balancing of interests, in a promotional approach to our customers in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. You can object to the storage and use of your data for these purposes at any time by sending a message to the contact option described in this privacy policy. The advertising mailings are provided by a service provider as part of processing on our behalf.

Legal basis
Data processing takes place on the basis of your consent (Art. 6 para. 1 lit. a GDPR). You can revoke this consent at any time. The legality of the data processing operations that have already taken place remains unaffected by the revocation.

Use of Google (Universal) Analytics for web analysis 
For website analysis, this website uses Google (Universal) Analytics, a web analytics service provided by Google LLC (www.google.de). This serves to protect our legitimate interests in an optimized presentation of our offer, which prevail in the context of a balancing of interests, in accordance with Art. 6 (1) p. 1 lit. f DSGVO. Google (Universal) Analytics uses methods that enable an analysis of your use of the website, such as cookies. The automatically collected information about your use of this website is usually transferred to a Google server in the USA and stored there. By activating IP anonymization on this website, the IP address is shortened before transmission within the Member States of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The anonymized IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. After the end of the purpose and the end of the use of Google Analytics by us, the data collected in this context will be deleted. Google LLC has its headquarters in the USA and is certified under the EU-US Privacy Shield. A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.

You can prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de.

As an alternative to the browser plugin, you can click this link to prevent the collection by Google Analytics on this website in the future. This will place an opt-out cookie on your terminal device. If you delete your cookies, you must click the link again. 

Google Analytics 
For the purpose of website analysis, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information, and information about your use of our website), from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. As a matter of principle, your IP address will not be merged with other data from Google. Data processing is carried out on the basis of an order processing agreement by Google. 

Google Analytics (Dynamic) Remarketing 

1. description, purpose and scope of data processing 

Our websites use the functions of Google Analytics Remarketing in conjunction with the cross-device functions of Google AdWords and Google DoubleClick. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. 

This function makes it possible to link the advertising target groups created with Google Analytics Remarketing with the cross-device functions of Google AdWords and Google DoubleClick. In this way, interest-based, personalized advertising messages that have been adapted to you depending on your previous usage and surfing behavior on one end device (e.g. cell phone) can also be displayed on another of your end devices (e.g. tablet or PC). 

2. duration of storage, possibility of objection and elimination 

If you have given your consent, Google will link your web and app browsing history with your Google account for this purpose. In this way, the same personalized advertising messages can be served on each end device on which you log in with your Google account. 

To support this feature, Google Analytics collects Google-authenticated IDs of users that are temporarily linked to our Google Analytics data to define and create audiences for cross-device ad targeting. 

You can permanently opt out of cross-device remarketing/targeting by disabling personalized advertising in your Google account; follow this link: https://adssettings.google.com/. 

3. legal basis for data processing 

The aggregation of the collected data in your Google account is based solely on your consent, which you can give or revoke at Google (Art. 6 (1) (a) DSGVO). In the case of data collection processes that are not merged in your Google Account (e.g. because you do not have a Google Account or have objected to the merging), the collection of the data is based on Art. 6 (1) lit. f DSGVO. The legitimate interest arises from the fact that the website operator has an interest in the anonymized analysis of website visitors for advertising purposes. 

4. information of the third-party provider 

Further information and the privacy policy can be found in Google's privacy policy at: https://www.google.com/policies/technologies/ads/ 

Privacy policy regarding Bing Maps from Microsoft 
This website uses the "Bing Maps" function of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, United States ("Microsoft"), to display or calculate geographical information and directions. Through Bing Maps, data about your use of this website may be transmitted to, collected by, and used by Microsoft. You can prevent such data transmission by not accessing the links marked with bing Maps or by deactivating "Javascript" in your browser. In that case, however, no maps can be displayed. By using this website and not disabling "Javascript", you agree that you consent to the processing of your data by Microsoft for the above purposes. 

For more information about how Microsoft uses your information, see: Microsoft Service Agreement (https://www.microsoft.com/de-de/servicesagreement/), Microsoft Privacy Policy (https://privacy.microsoft.com/de-de/privacystatement ). 

Facebook Pixel, Facebook Custom Audiences and Facebook Conversion 
Within our online offer, the so-called "Facebook Pixel" of the social network Facebook, which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are a resident of the EU, Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"), is used. 

With the help of the Facebook pixel, it is possible for Facebook, on the one hand, to determine you as a visitor to our online offer as a target group for the display of advertisements (so-called "Facebook ads"). Accordingly, we use the Facebook pixel to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited) that we transmit to Facebook (so-called "Custom Audiences"). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of users and do not have a harassing effect. With the help of the Facebook pixel, we can further track the effectiveness of the Facebook ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook ad (so-called "conversion"). 

Privacy policy of Facebook 
The processing of data by Facebook takes place within the framework of Facebook's data usage policy. Accordingly, general information on the display of Facebook ads, in the data use policy of Facebook. Specific information and details about the Facebook Pixel and how it works can be found in Facebook's help section.

Basis 
The use of the Facebook Pixel as well as the storage of "conversion cookies" is based on Art. 6 (1) lit. a DSGVO. 

Objection 
You can object to the collection by the Facebook Pixel and use of the data to display Facebook ads. In order to set which types of advertisements are displayed to you within Facebook, you can visit the page set up by Facebook and follow the instructions there regarding the settings for usage-based advertising. The settings are done in a platform-independent manner, which means that they are applied to all devices, such as desktop computers or mobile devices. You can further object to the use of cookies that are used for reach measurement and advertising purposes via the deactivation page of the Network Advertising Initiative and additionally the US website aboutads.info or the European website youronlinechoices.com. 

Our presence on social networks and platforms serves a better, active communication with our customers and interested parties. We provide information there about our products and ongoing special promotions.

When visiting our online presences on social media, your data may be automatically collected and stored for market research and advertising purposes. So-called usage profiles are created from this data using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are generally used on your terminal device for this purpose. In these cookies, the visitor behavior and the interests of the users are stored. This serves according to Art. 6 para. 1 lit. f. DSGVO to protect our legitimate interests in an optimized presentation of our offer and effective communication with customers and interested parties, which prevail in the context of a balancing of interests. If you are asked by the respective social media platform operators for consent (agreement) to the data processing, e.g. by means of a checkbox, the legal basis for the data processing is Art. 6 (1) lit. a DSGVO. 

Insofar as the aforementioned social media platforms have their headquarters in the USA, the following applies: For the USA, there is an adequacy decision of the European Commission. This goes back to the EU-US Privacy Shield. A current certificate for the respective company can be viewed here. 

For detailed information on the processing and use of data by the providers on their sites, as well as a contact option and your rights and setting options in this regard to protect your privacy, in particular objection options (opt-out), please refer to the privacy notices of the providers linked below. If you still require assistance in this regard, you can contact us. 

Option to object (opt-out): 

Google AdWords Conversion Tracking 
This website uses Google AdWords conversion tracking. The conversion tracking cookie is set when a user clicks on an ad placed by Google. These cookies lose their validity after 30 days and are not used for personal identification. Each Google AdWords customer receives a different cookie. Cookies can therefore not be tracked via the websites of AdWords customers. The information obtained using the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. The customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users. Users who do not wish to participate in the tracking can deactivate the Google conversion tracking cookie via their internet browser under user settings. These users will not be included in the conversion tracking statistics. 

Additional data processing by TCL Consulting GmbH as fulfillment service provider

TCL Consulting GmbH, Brugesstr. 45, 79224 Umkirch, acts as a fulfillment service provider for Schuhe Lüke GmbH. Within the scope of this cooperation, TCL Consulting GmbH undertakes the following activities:

• Storage of all articles of Schuhe Lüke GmbH.
• Dispatch of ordered items to customers of the Schuhe Lüke online stores.
• Processing of returns and complaints resulting from online orders.
• Customer service for Schuhe Lüke GmbH and its online orders.

In the course of these activities, the employees of TCL Consulting GmbH have access to personal data of the customers of Schuhe Lüke GmbH, which are processed as part of the order and returns returns processing and customer service.

This includes in particular contact details, order details and information on returns processing and communication with the customer. with the customer. TCL Consulting GmbH processes this data exclusively on behalf of and in accordance with the instructions of Schuhe Lüke GmbH in accordance with the provisions of the General Data Protection Regulation (GDPR) and other relevant data protection laws. Independent use of the data for other purposes is excluded. excluded. The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of the legitimate interests of Schuhe Lüke GmbH in the execution of shipping and returns returns processing and the provision of a comprehensive customer service.

TCL Consulting GmbH takes all necessary technical and organizational measures to guarantee the security and confidentiality of the data and to ensure that the personal data is personal data is processed in accordance with the applicable data protection are processed.

Contact options and your rights 
As a data subject, you have the following rights: 

Pursuant to Art. 15 DSGVO, the right to request information about your personal data processed by us to the extent specified therein; 

pursuant to Art. 16 DSGVO, the right to request without undue delay the correction of inaccurate or completion of your personal data stored by us; 

in accordance with Art. 17 DSGVO, the right to request the deletion of your personal data stored by us, unless further processing is necessary

pursuant to Art. 77 DSGVO, the right to lodge a complaint with a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or workplace or our company headquarters for this purpose. 

If you have any questions about the collection, processing or use of your personal data, for information, correction, blocking or deletion of data, as well as revocation of consents granted or objection to a particular use of data, please contact us directly using the contact details in our imprint or write to us at datenschutz@schuhe-lueke.de. 

Data protection officer 
Contact details of the data protection officer 

You can contact the company data protection officer(s) of the data controller at 

can be reached. 

Responsible data protection supervisory authority 

The State Commissioner for Data Protection and Freedom of Information 
P.O. Box 10 29 32 
70025 Stuttgart

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Right of objection 
Insofar as we process personal data as explained above in order to protect our legitimate interests that prevail in the context of a balancing of interests, you may object to this processing with effect for the future. If the processing is carried out for direct marketing purposes, you can exercise this right at any time as described above. If the processing is carried out for other purposes, you will only have the right to object if there are grounds arising from your particular situation. After exercising your right to object, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims. 

This does not apply if the processing is for direct marketing purposes. 

Then we will not further process your personal data for this purpose.